Sometimes the most important journeys don’t start with noise or certainty — they start quietly, with a single step forward.
BEGIN — Some Stories Start in the Dark is an official 48-48 merchandise design, created to reflect the heart of the event: courage, vulnerability, and choosing to move forward even when the path isn’t clear.
The front artwork captures that moment of resolve — a lone figure stepping into the light.
On the reverse, a refined dictionary-style definition grounds the message:
be·gin /bɪˈɡɪn/ verb
to take the first step forward — often unseen, uncertain, and in the dark.
This design is intentionally timeless — thoughtful, understated, and built to still feel meaningful years from now. It’s not just event merch; it’s a statement piece for anyone who understands that progress doesn’t always announce itself.
Why it matters
This is official merchandise for the 48-48 event, raising vital funds for Models for Heroes.
100% of all profits from this item go directly to Models for Heroes, supporting veterans and emergency service personnel through creativity, community, and recovery.
By wearing this shirt, you’re not just supporting an event —
you’re backing a cause, sharing a message, and standing with those taking their own first steps forward.
Some stories begin in the dark.
This one helps light the way.