This website uses cookies

TShirt Studio uses cookies to enhance your experience. We also share data with third parties such as Google for the purpose of analytics, advertising and remarketing, check our cookie policy for more information or to change your cookie settings.

Cookie Settings

Essential - These Cookies are fundamental to our sites operation and therefore cannot be disabled
express_delivery_iconExpress delivery
bulk_discount_iconBulk discounts
Boost your brand by choosing colourful custom garments

Boost your brand by choosing colourful custom garments


16th May 2024

3 min Read

Picking the colour for your personalised garment can be a daunting task.  If it's for work related garments, like a hoodie, does that colour suit the profile for your team ?  If for a club or event, will say the tshirt fulfil Its role as sending the message you want to convey for said event in the most powerful way?  Furthermore if it's for an individual person, is it the colour they would be happy to wear and feel comfortable wearing ?  All of these scenarios need weighing up especially as colour can play an important part in conveying information, creating certain moods, and even influencing the decisions people make.  Sir Isaac Newton got us started with a basic colour wheel based on how light reflected a spectrum of colours. Colour theory and the colour wheel have continued to evolve, teaching us more about the science behind why certain colours complement each other.  Traditionally colours in the red area of the colour spectrum are known as warm colours and include red, orange, and yellow.   Those on the blue side of the spectrum are known as cool colours and include blue, purple and green.  The chosen colour can evoke different emotions and also influence what people buy, what objects they choose to put in their homes, and what they wear.  When it comes to clothing, there is no shortage of research to draw on when choosing the perfect colour for your personalised garment. Take the fashion industry and the importance placed on the choice of colours for each designer.  French artist Yves Klein was synonymous with a specific blue colour which became known as 'International Klein Blue', so also has 'Valentino Red' become a household name associated with that designer's collections. He reflected on this choice of colour as follows in an article for Esquire magazine: 'It's not pale or a pastel shade.  It conveys a lot  of oomph.  Red is life, passion, love; it's the cure for sadness. "  Our guy in the photo associated with this article is wearing a red tshirt and advertising an Italian Ice-cream company.  The red is definitely uplifting and let's face it, normally eating ice-creams is too, so the overall message is to create positivity around that company and what they sell.  We now have a huge range of colours for this design your own tshirt to choose from.  Some garments which have stand out colours like hi viz clothing are designed as such for practical purposes.  The reflective strips also help, but the bright lemon or orange colours of this garment wouldn't have the same effect if used by traffic wardens or on building sites for example, if they were made from muted coloured material.  Therefore when they are personalised, all the more reason for the wearer of that hi-viz vest to stand out in the crowd.  There's every chance that the wearer's company logo and lettering will also get noticed.   So taking notice of colouring for clothing will get you places, and the impact is likely to be even greater if it's personalised.

author thumbnail

Cathy Sayers

Content Editor

As a former ITV Features Editor Cathy is used to coming up with ideas on all manner of subjects and making them viewer friendly! She divides her time between all things TShirt Studio and making films for production company

Related Articles
Value sweatshirts - the garment for ultimate flexibility blog image

Value sweatshirts - the garment for ultimate flexibility

When it comes to choosing what to wear each morning, comfort and ease of use play an important role. Enter our value sweatshirt. It's easy to put on and ticks every box in terms of a day to day staple.

> Find out more
Why a custom sports hoodie will get you in gear for fitness blog image

Why a custom sports hoodie will get you in gear for fitness

When you put on a garment and it immediately feels comfy and gives you that 'can do ' attitude, that's what you get from our personalised sports hoodie

> Find out more
You may also be interested in
SmokeyBackgroundImagePersonalised Mug Printing


5 Pink Stars And 0 Grey Stars
SmokeyBackgroundImagePersonalised T-Shirt Printing

Premium T-Shirts

5 Pink Stars And 0 Grey Stars
SmokeyBackgroundImageCheap Personalised T-Shirt Printing

Value T-Shirts

5 Pink Stars And 0 Grey Stars
SmokeyBackgroundImagePersonalised Budget T-Shirt Printing

Budget T-Shirts

5 Pink Stars And 0 Grey Stars
Pay securely with:
contact@tshirtstudio.com2024 TShirt Studio